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Student Learning Outcomes

Discipline: Certificate: Graphic Design - Level 1 - N0487

Course Name	Course Number	Objectives
Design: Two Dimensional	ARTD 20	Differentiate preferential, factual, and judicious thinking elemental to solving problems in design and visual arts. Perceive and demonstrate the relationship of color to value by mixing, analyzing, and appraising monochromatic tints and shades relative to the achromatic value scale. Perceive and demonstrate the relationship of color complements by mixing, analyzing and appraising complementary tones (chromatic grays). Perceive and demonstrate the relationship of hues to the conceptual pigment color wheel by mixing, analyzing, appraising, and identifying color correct swatches for Use historic and current forms of abstraction in the visual arts. Recognize, analyze and interpret the expressive and creative qualities of art media in a work of art as it affects elementary compositional decisions. Make use of critical thinking (reading, writing, listening, speaking, observing and assessing) skills elemental to the problem solving of design and the visual arts. Two-dimensional design students will be able to list all of the elements and principles of design by the 8th week of the semester. Recognize, define and appropriately apply 2-D terminology to evaluate works of art in oral or written discussions, analysis or critiques. Two-Dimensional Design students will be able to list all of the elements and principles of design by the eighth week of the semester. Students completing an assignment in Area C (Arts) courses will be able to analyze modes of artistic expression. Students will be able to identify the three basic types of balance/symmetries. Students will accurately identify three different spatial devices Identify, evaluate, discuss, and use the formal elements and principles of design and forms of compositional structure. Perceive and interpret the 3-D world through contour line drawings. Use value to describe form and express light logic. Use the formal elements, principles of design, and principles of gestalt to create well-designed studio projects in achromatic value and color.
Fundamentals of Graphic Design	ARTC 100	ARTC 100 students will be able to demonstrate a basic understanding of three important design elements: color, shape, and space. ARTC 100 students will produce composites in Photoshop using effective selection techniques and non-destructive editing. Critique graphic design projects based on learned skills and concepts. Present original graphic design projects, explaining and defending the successful usage of learned skills and concepts. Employ appropriate technology (hardware, software, and fabrication tools) to produce graphic design projects. Operate effectively within small teams to solve typical graphic design problems. Produce composites effectively using Photoshop selection techniques. Design original commercial art, combining text and images to successfully communicate messages to a target audience. Create thumbnails, sketches, roughs and comprehensives that effectively communicate creative thinking.
Photography & Video Social Media Marketing	PHOT 58	Use basic camera operations for quality image control and creative outcomes
Print Design and Advertising	ARTC 120	Develop original print design projects. Propose and justify creative solutions to common print design problems. ARTC 120 students will be able to demonstrate basic competency in visually communicating layout ideas via thumbnails, roughs, and comps. Prepare digital files for print. Critique student and professional print design products based on learned skills and concepts. Present original print design projects, explaining and defending the successful usage of learned skills and concepts. Organize and prepare digital files for production. ARTC 120 students will be able to produce a creative brief that effectively communicates the nature and scope of a design project.
Typography	ARTC 160	ARTC 160 students will be able to demonstrate a basic understanding of logotype design. Create thumbnails, sketches and comprehensives that effectively communicate creative ideas and concepts. Design and produce effective, typography-based print advertisements. Design and produce effective, typography-based logos, logotypes and corporate identities. ARTC 160 students will be able to identify common typeface terms and anatomy. Employ appropriate methods and technology to produce original letterforms and type styles. Critique typography-based commercial art using learned skills and concepts. Present original type style designs, explaining and defending the successful usage of learned skills and concepts.
Vector Design and Illustration	ARTC 140	Design and produce information graphics. Present original digital illustration projects, explaining and defending the successful usage of learned skills and concepts. ARTC 140 students will be able to demonstrate a basic understanding of two important design principals: balance and contrast. ARTC 140 students will be able to demonstrate competency in using Adobe Illustrator's pen tool. Design and produce effective digital illustrations for use in print. Create thumbnails, sketches, roughs and comprehensives that effectively communicate creative thinking. Critique student and professional illustrations based on learned skills and concepts.

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